Profanity was a hit, the phrase "I will be outspent" was a winner and recipients apparently preferred "ugly, yellow highlighting" over something more aesthetically pleasing.Guy ought to wear jeans and a baseball cap turned around backwards during his inauguration speech, just to complete the picture of what passes for hipness these days.
In the end, most of the $690 million the president raised online was through email.
The most successful subject line? "Hey."
Several presidents have had their pictures on our currency; Obama's mug doesn't rate a spot on a phone card or a yogurt coupon. And yet, here we are, looking down the barrel of four more years of hope 'n change.